by Jeff Childress | Jan 12, 2016 | Consulting, Marketing Strategy
Running a small business is a delicate balance of knowing when to spend and when to save money. While saving money provides financial stability and security, spending money is often the best way to earn more money. Keeping this in mind, it’s important to choose...
by Jeff Childress | Dec 8, 2015 | Local SEO, Marketing Strategy
Small and medium-sized businesses, commonly called SMBs, can ensure a positive return on investment and explosive business growth through the wise use of local SEO strategies. This bold statement is backed up by research from Google, the search marketing leader. If...
by Jeff Childress | Aug 3, 2015 | Conversion, Marketing Strategy
Most websites strive to increase their traffic, but an often-overlooked metric that can be even more profitable to track is your website conversion rate. What is Conversion Rate Optimization? Here’s a clear and concise explanation from Quicksprout, “When it comes to...
